When a product itemizing specifies “Bought by Amazon.com,” it signifies that Amazon itself is the direct vendor of the merchandise. This implies Amazon owns the stock, handles the success course of (together with packaging and transport), and is liable for customer support associated to the acquisition. An instance could be seeing an inventory for a well-liked guide and noting the phrase “Bought by Amazon.com” beneath the “Add to Cart” button; this distinguishes it from listings the place third-party sellers are providing the identical guide by means of the Amazon market.
Buying objects immediately from Amazon.com usually offers a number of perceived benefits. These embody a larger stage of belief and assurance relating to the product’s authenticity, as Amazon immediately sources the products. Moreover, returns and customer support inquiries are usually dealt with immediately by Amazon’s well-established processes, usually resulting in a smoother and extra dependable expertise. Traditionally, Amazon has constructed its fame on buyer satisfaction, and merchandise “Bought by Amazon.com” are seen as aligning with this dedication.