The observe includes buying merchandise, usually at a reduction or from liquidation gross sales, after which itemizing them on the market on the Amazon market. This may embrace objects bought from retail shops, different on-line platforms, or instantly from producers and wholesalers. The target is to revenue from the worth distinction between the acquisition value and the ultimate promoting value on Amazon.
This exercise gives entry to an unlimited buyer base for sellers and may generate earnings from in any other case stagnant stock. Traditionally, this mannequin has allowed smaller entrepreneurs to compete with bigger retailers by leveraging Amazon’s in depth infrastructure and achievement community. It advantages shoppers by offering a wide array of merchandise, usually at aggressive costs, and doubtlessly providing entry to objects which might be troublesome to seek out elsewhere.
