A communication dispatched to attendees and doubtlessly different events after a gathering, seminar, convention, or comparable event. This message serves as a method of reinforcing key takeaways, offering sources, and initiating additional engagement. As an illustration, contributors in a advertising summit may obtain a message containing presentation slides, hyperlinks to related articles, and a request for suggestions relating to their expertise.
This communication performs a vital function in maximizing the return on funding from an occasion. It helps preserve momentum generated through the event, strengthens relationships with attendees, and might drive leads or gross sales. Traditionally, such correspondence concerned bodily mailings, however trendy practices largely depend on digital transmission, permitting for sooner dissemination, personalised messaging, and simpler monitoring of engagement metrics.