The idea entails people receiving compensation for viewing digital messages. As an illustration, a consumer may register with a particular platform and subsequently receives a commission a small quantity every time they open and think about an e-mail despatched to them by way of that platform.
This mechanism can present a supplementary earnings supply for customers, providing a return, albeit modest, for his or her consideration. Traditionally, it represents an evolution in promoting methods, trying to immediately incentivize engagement with advertising and marketing content material.